Lamborghini Sets World Record Auction Price at Bonhams Sept. 29 Bonmont Sale

Geneva, SWITZERLAND — Bonhams made a successful return to Switzerland Sunday after 10 years, achieving more than $36.776 million in total sales and a sell-through rate of 86% in its sale at the Bonmont Golf and Country Club.

Photo: Bonhams

The sale’s star — part of the much-anticipated ‘Supercar Collection’ of 25 supercars, hypercars and luxury cars being offered without reserve by the State of Geneva with all proceeds going to charity — was a one-of-nine 2014 Lamborghini Veneno that sold for more than $8.273 million to set a world record auction price for the marque. After opening bidding at a little over $3 million, six initial bidders gave way to two and, following seven minutes, a private collector purchased the car.

All cars in the Supercar Collection sold, raising more than $23.447 million for charity.

In other bidding, over 70 classic and collectors’ cars representing Aston Martin, Bentley, Bugatti, Ferrari, Lamborghini, Maserati, Mercedes-Maybach and Porsche were sold, including a 1963 Ferrari 250 GTE 2+2 Series III Coupé — a matching numbers example of Ferrari’s first factory-produced four-seater ‘grand tourer’ — that brought $508,501. Get all results.