Vintage News

8/5/2013 - Speedway Motors Remembers Joyce Smith, Mrs. Speedway

We are saddened to report the passing of Joyce Smith, Mrs. Speedway. With her family at her side, she lost her courageous 34-month battle with cancer on August 4.

In 1952, fresh out of college and newlywed, Joyce Smith loaned her husband Speedy Bill the $300 he needed to start Speedway Motors. Throughout the years, Joyce's outgoing and friendly nature served Speedway customers well. No one could sell hub caps, fender skirts and continental tire kits like Joyce. She was initially Speedway's bookkeeper, parts runner and counter gal and always served as financial officer, corporate secretary and treasurer. Joyce was a trailblazer, a tireless working mom who labored 60-plus hour weeks at Speedway while raising her four boys and still finding time to teach Sunday school. As a respected businesswoman, she was honored to serve and direct many organizations, several as their first female board member.

She was a true car gal in a man's world. In the early days Joyce's daily driver was her prized red ’34 Ford pickup, a Rebels car club show winner. Always at Speedy Bill's side for 60 years, Joyce attended or worked more races, car shows, trade-shows than almost anyone in America. Since their inception, she walked the swap meet fields of Hershey, and worked the aisles of SEMA, Daytona, PRI and attended countless street rod and racing events.

In 2005 she was honored as Goodguys Woman of the Year. As the proud co-founder of the Museum of American Speed, Joyce now shares her love and knowledge of racing and rodding history for future generations.

Joyce's friendly, outgoing personality was genuine. She loved people and she was liked and respected by all who had the pleasure of knowing her. The entire Speedway Nation will miss you.

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